Supreme Court to decide how 1988 videotape privacy law applies to online video
摘要
美国最高法院将审理一起案件，以裁定派拉蒙公司向Facebook披露用户观看历史是否违反1988年《视频隐私保护法》。此案核心在于法律对“消费者”的定义。原告萨拉查称，他在派拉蒙旗下网站观看视频时，因网站嵌入Facebook像素代码，其个人信息与观看记录被自动分享至Facebook，用于定向广告投放。案件结果可能影响网络视频服务的隐私保护适用范围。
The Supreme Court is taking up a case on whether Paramount violated the 1988 Video Privacy Protection Act (VPPA) by disclosing a user's viewing history to Facebook. The case, Michael Salazar v. Paramount Global, hinges on the law's definition of the word "consumer."
Salazar filed a class action against Paramount in 2022, alleging that it "violated the VPPA by disclosing his personally identifiable information to Facebook without consent," Salazar's petition to the Supreme Court said. Salazar had signed up for an online newsletter through 247Sports.com, a site owned by Paramount, and had to provide his email address in the process. Salazar then used 247Sports.com to view videos while logged in to his Facebook account.
"As a result, Paramount disclosed his personally identifiable information—including his Facebook ID and which videos he watched—to Facebook," the petition said. "The disclosures occurred automatically because of the Facebook Pixel Paramount installed on its website. Facebook and Paramount then used this information to create and display targeted advertising, which increased their revenues."
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